Do you need to have built my website?
No. Unlike my care plans, SEO is open to anyone. Send me the URL and I'll tell you what's wrong with it, whoever built it.
How long before I see results?
Technical fixes can show up in weeks. Rankings for competitive terms take months. Anyone promising you page one by next Tuesday is selling something else.
What do I actually get?
A prioritised list of what's wrong, ordered by how much it matters and how hard it is to fix. It's written so you can understand it and act on it whether or not you hire me to do the work.
Can you work with my platform?
Webflow, Framer, Squarespace, Wix, WordPress and hand-coded sites, yes. If it's something unusual, ask and I'll tell you honestly.
Is SEO included when you build a site?
The technical side, yes. Always, as standard, at no extra cost. It isn't an upsell; it's part of building a website properly. Ongoing on-page, local and GEO work is separate.
What is GEO, and how is it different from SEO?
GEO is generative engine optimisation: making your site easy for ChatGPT, Gemini, Perplexity and Google's AI Overviews to understand and cite. It builds on good SEO rather than replacing it. The foundations are the same, with extra attention on clear answers and clear facts about your business.
Can you guarantee I'll be mentioned by ChatGPT or in Google's AI Overviews?
No, and nobody honestly can. These tools choose their own sources and change often. What I can do is remove what's stopping them from reading and trusting your site, and show you how they describe your business today.
Do I need GEO if I already have SEO?
Good SEO is still the foundation, and AI answers often draw on pages that already do well in search. GEO is the extra layer for how those answers get built. Not every business needs it straight away, which is why the audit includes a short check first.
What's in the GEO check?
A short look at whether AI crawlers can reach your site, whether your key pages answer questions directly, and how the main AI tools describe your business today. It tells you whether a full GEO setup is worth paying for.